Digital Development

Charleston’s public bus system needed a new website that could better serve its users with real time updates. #WheresTheBus

Made to Move

With a poor mobile experience, CARTA’s old website wasn’t serving its riders well. The new site features a responsive design to accommodate users who are primarily on mobile devices…and often looking for updates on where their bus is. Automation and data storage measures ensure fast processing of transit data updates and in turn, fast page download times.

carta website mock ups

Real-Time Alerts

Twitter-based rider alerts tool funnels information straight from dispatch to the homepage of the websites so riders are first to know when there’s a delay.
carta alerts screenshots

Chat It Up

Previously, riders had to call dispatch when they had questions, now online chat integration allows them to connect online.
Carta chatbot screenshot

Fast Pass

Riders used to have to go in to CARTA’s office to purchase passes. The new site offers online pass purchase with more flexibility in package options as well.
Carta pass purchase page screenshot
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